Meet Fred.

In this powerful new book, motivational speaker Mark Sanborn recounts the true story of Fred, the mail carrier who passionately loves his job and who genuinely cares about the people he serves. Because of that, he constantly goes the extra mile handling the mail - and sometimes watching over the houses - of the people on his route, treating everyone he meets as a friend. Where others might see delivering mail as monotonous drudgery, Fred sees an opportunity to make a difference in the lives of those he serves.

In The Fred Factor, Mark Sanborn illuminates the simple steps each of us can take to transform our lives from the ordinary into the extraordinary.  Sanborn, through stories about Fred and others like him, reveals the four basic principles that will help us bring fresh energy and creativity to our life and work by showing us how to:

• make a real difference every day
• become more successful by building strong relationships
• create real value for others without spending a penny
• constantly reinvent ourselves

By following these principles, and by learning from and teaching other 'Freds', you too can excel in your career and make your life extraordinary.  As Mark Sanborn makes clear, each of us has the potential to be a Fred.  The Fred Factor shows you how.